
Open Air Group
About Open Air Group
Excitement, community and close proximity to nature – hunting and outdoor activities provide a sense of freedom and independence. And the experience is all the greater if you have the right equipment. Open Air Group’s nine different subsidiaries offer more or less everything you need in the wilderness, from woolen underwear to GPS tracking for hunting dogs. Open Air Group's mission is creating the best products and equipment for hunting, dogs or the outdoors while being the leading e-commerce player. The group is active in Sweden, Norway and Finland with great success.
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Head Office
: Stockholm
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Chairman
: Rickard Kemfors
Significant events 2024
Acquisition of Norwegian outdoor company Milrab
Decision to change e-commerce platforms
Merger of Chevalier and Alaska
“The merger provides us with even better conditions to develop hunting and outdoor experiences for our users. By bringing the companies together under one roof, we can intensify our focus on supplying high-quality solutions to the hunting community"

Camilo Sjödin
CEO, Open Air Group

SEK 941 M
Net Sales

238
Employees

23%
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