
Oscar Jacobson
About Oscar Jacobson
The brand Oscar Jacobson was founded in 1903 by the tailor Oscar Jacobson in Borås. The leading men's fashion chain has 19 own stores in Sweden, Denmark and Norway and 150 retailers in Europe. Since 1980, Oscar Jacobson has also been an official supplier to the Royal Court of Sweden. Today, it is a complete lifestyle brand with a wide range for any man who wants to meet all of life's occasions in excellence and style. The design is made in Sweden and the clothes are sewn in Europe, all in collaboration with the world's most exclusive manufacturers and suppliers. The focus is on creating high-quality collections with long-lasting durability.
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Head Office
: Borås
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Chairman
: Sven Knutsson
Significant events 2024
Three new stores established and total renovation of two existing stores
Investments in e-commerce, including a change of platform and a 3D digital tool for Custom Made garments
Recognized for its sustainability work – the “Sustain by Oscar Jacobson” concept won this year’s Impact Award at the Habit industry gala
“Today, we’re basically seeing that half of our sales are suits and the other half come from other product groups. Our outerwear, footwear and knitwear have enjoyed fantastic growth.”

Richard Woodbridge
CEO, Oscar Jacobson

SEK 506 M
Net Sales

101
Employees

90%*
Share
In Companies with 90%, Mellby Gårds share is >90%
